Tips to get Boost in Twitter Share for your Content

Around more than 50 million new users joined Twitter in last 1 year and also, Twitter’s monthly mobile user’s number now reach a total of 211 million. It clearly indicates that Twitter had expanded its reach to a wide number of audiences and possesses potential to act as a prime source for generating traffic.
What Twitter can do to your business?
As far as task of driving traffic to your business content along with attracting your targeted audience is concerned, Twitter is extremely useful. Recently, Twitter had reached the mark of growing with a rate of more than 1 Lac users per day. To help index your blog posts faster, this social platform can prove instrumental.

Used strategically to develop and engaged community that believes, trusts and listen to the kind of content your share, you can enjoy a loyal potential user base. Connect deeply and develop relationship with a large number of audiences of your interest on Twitter and the long-term benefit is not that far away.
So, think wise and act smart. Take the advantage of this highly beneficial and extremely viral social media platform around you to connect with people.
What is the psychology of sharing content for users?
The big question that usually arises is, how to make your Twitter content interesting enough for it catches a good number of eyeballs among social media audience and is loved to be shared by all. For this purpose, understand the psychology of your audience as best as possible and in depth.
Take a look at this piece of an article published at ‘Search Engine Journal’ that illustrates the mindset of social media users more clearly.
“Researchers at the University of Pennsylvania analyzed thousands of pieces of content that was shared to understand the psychology behind why people share. Between that study and this article from Association for Psychological Science, we can deduce the following reasons why people share content.

• Positive articles are more likely to be shared
• People like to share articles that elicit “awe” reaction
• Sharing content is used as a way to establish an emotional connection with others
• People share content on topics that define who they are and what their beliefs are
• Content is shared because it evokes emotional stimuli, whether positive or controversial

From there we can build content that speaks to human psychology and start down the road to creating more shareable content.”
Tips to Drive Boost in your Twitter Share
A few simple tips that if implemented can enhance user engagement and boost your Twitter share are:

• It’s always important to share something that is latest and the most happening in the news-related to your business that builds interest in the audience to participate and leave insightful comments.
• To make your content more shareable, it is useful to create a tweet-able content in the posts. Use ClickToTweet to provide a pre-populated tweet for your audience. For this you have to simply visit clicktotweet.com and enter your tweet text, then a link will generate and you have to add that link to your blog post.

• It’s also wise to evaluate the emotional value of the headlines of the content you share. The posts with a higher EMV (Emotional Value) score usually shared more than those with the lower EMV score.
• Users generally get attracted to visual content faster than any other medium, so it is a clever move to add creative images in your posts to grab user’s attention.

People always love to learn someone else’s story, perspective and ideas that resonate with their experiences or expectations. So, create your data that creates interest, rather shock them with your content. This would help you to connect.